STRATEGIC PLAN BOOKLET
GRAPHIC DESIGN FOR MORRISON CHILD & FAMILY SERVICES
Morrison Child & Family Services, a non-profit providing mental health and substance use disorder services for youth and families, wanted to share their 2024 - 2027 strategic plan with their staff and the public. Morrison staff and I worked together to create a strategic plan booklet PDF and accompanying one-pager.
The interactive 12-page PDF features strategic imperatives, goals, and metrics, along with the organization’s mission, vision, and values. In collaboration with Morrison’s Director of Strategic Initiatives, I organized the strategic plan content into a user-friendly format, created visual motifs using Morrison’s brand guidelines, sourced accompanying imagery, and suggested the addition of the “Who We Are” page to round out the document.
